Posted on November 21st, 2009 by
Scott Bywater in Uncategorized
I was reading this book the other day about the death of advertising. It was a book written by a web 2.0 search engine fan and he was saying there was going to be a death of advertising and everything would be done via search engines, social media, etc. going forward. Now that...
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Tagged As: social media, web 2.0, advertising, Scott Bywater
Posted on November 19th, 2009 by
Scott Bywater in Uncategorized
The internet has become all the rage these days. Don’t send a letter, pop it on an email. Don’t mail the customer anything, pop it in an email. In fact, let’s forget about letters altogether and do everything electronically. I’m as guilty of this as the ne...
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Tagged As: direct mail, internet, advertising, Scott Bywater
